Over 1 million car buffs attended 21st annual Woodward Dream Cruise
The 21st annual Woodward Dream Cruise auto event, showcasing classic cars, was held in the Oakland County last week; bringing hordes of auto aficionados to the event, enabling them to relive the past.
Revealing that the Woodward Dream Cruise show witnessed the attendance of a huge number of auto buffs, Michael Bouchard - the Oakland County Sheriff - said that more than 1 million people are believed to have attended the show this year.
The Woodward Dream Cruise show originally begun as an auto event for local curiosity of the Detroit-areas auto fans; but, with the passage of time, it has gradually transformed into a regional tradition.
In fact, according to Michael Bernacchi, University of Detroit Mercy Professor of Marketing, the event has now become a buzz phrase which projects an upbeat image -- across the US -- of metro Detroit, as well as of the entire Michigan state.
Asserting that, over the years, the Woodward Dream Cruise auto show has "grown to become another prideful, powerful Michigan brand," Bernacchi said that the attendance at the Dream Cruise event competes with "the entire attendance for all of the Pistons' and the Red Wings' home games."
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