France bans super-skinny models with new legislation

France bans super-skinny models with new legislation

France has banned super-skinny models in a newly introduced legislation with provision for fine and jail term for modeling agents hiring ultra-thin fashion models. The new law passed on Friday follows the laws introduced by Spain, Israel and some other countries on runways and in advertising campaigns.

With a mission to crackdown on anorexia, President Francois Hollande’s government has also approved another measure which makes it illegal to condone anorexia. This would curb some websites that suggest dangerous weight-loss strategies. According to estimates, 30,000 – 40,000 people in France suffer from anorexia. Most of the individuals suffering anorexia are teenagers.

Olivier Veran, the Socialist parliament member who proposed the bill, said, "In the bill, I suggest that from now on, a model must go through a medical visit before she is hired, which would evaluate the body mass index, which is calculated by dividing the weight over the height squared."

Modeling agencies and fashion houses could face fine up to $85,000 and six months jail term if they hire models below a certain prescribed body mass index (BMI). Models will have to present a certificate showing BMI above 18 before being hired for modeling assignments.

Two major French modeling agencies, Elite and IMG, have not commented on the latest move from the French government.

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