Yahoo announces its own mobile messaging app --- ‘Livetext’

At an event held in Manhattan on Wednesday, Yahoo announced its own mobile messaging app - dubbed 'Livetext' - to enable users to send across a combination of text and live video to one another via their smartphones.

The Yahoo Livetext app will go live in the US on Friday, July 31. It... read more

Yahoo confirms it is testing using Google’s search results

Yahoo has said in a recent official statement that it is testing Google-powered search results. The statement by Yahoo comes in confirmation of a recent disclosure - by Aaron Wall of SEO Book - that Yahoo is apparently using Google's results this week.

Yahoo has, until recently, has... read more

Yahoo to shut some media services by end of June

Yahoo is planning to shut a few of its services including Yahoo Maps and Yahoo Pipes as the service faces intense competition from Google Inc.'s Maps service.

In a blog post, Amotz Maimon, Yahoo's chief architect said that maps. yahoo. com will shut down by the end of this month.

... read more

Yahoo Maps service to be shut down at the end of June

In an announcement made via a Thursday-released blog post, Yahoo has said that it plans to shutter down its Yahoo Maps service. The decision to shut down its maps site is part of Yahoo's spring cleanup of products.

Disclosing that Yahoo will shut down at the end of June,... read more

Microsoft, Yahoo renew their partnership in search

In an announcement made on Thursday, Microsoft and Yahoo revealed that they have renewed their partnership in search. The renewed search deal announced by Microsoft and yahoo marks a revision of the companies’ original search agreement signed in 2009.

The renewal of search deal by... read more

Yahoo to Take Steps to Ensure Privacy of Its Users

In an effort to increase privacy of its users, Yahoo is planning to come up with an ‘end to end encryption’ for its email service. The American multinational Internet Corporation said that the beta version of the encryption software will be rolled out very soon for the developers.

The... read more

Yahoo tries to entice developers to improve its position in mobile segment

Yahoo has released developer tools to give a push to mobile content delivery and advertising on the mobile segment. The usage on handheld devices has increased in the past few quarters and with faster data speeds, many people are using their smartphones and tablets to access internet. The growth... read more

Mozilla rolls out Firefox 34 with Yahoo as default search engine

In a move which marks the culmination of the long-standing alliance between search engine biggie Google and Mozilla's independent Firefox browser, Mozilla has recently announced the roll out of Firefox 34, with Yahoo as its default search engine.

The newly rolled out Firefox 34 is the... read more

Mozilla changes Firefox’s default search engine from Google to Yahoo in US

Mozilla and Yahoo have signed a five-year partnership, under which Yahoo will be the default search engine for Mozilla's Firefox browser in the US.

The announcement of Mozilla-Yahoo partnership implies that the default engine for Firefox in the US is being switched from Google to Yahoo.... read more

Yahoo to acquire BrightRoll for $640 million to Accelerate Digital Ad Business

Yahoo has announced that it is acquiring video ad tech company BrightRoll for $640 million in cash. The acquisition is likely to happen in the first quarter of 2015 and BrightRoll would retain its 400 employees.

Yahoo CEO Marissa Mayer said BrightRoll is a terrific, strategic and... read more

Yahoo to Announce its New Plans this Week

It is expected that Marissa Mayer will announce a new plan for Yahoo this week. The Wall Street Journal reported that Yahoo will outline some cost-cutting efforts and will provide details about how it is going to evaluate possible acquisition.

It was found that Yahoo is planning to... read more

Investor Revolt could derail Plans of Yahoo’s Chief Executive to Boost Revenue

Marissa Mayer completed the second year as Yahoo's chief executive in July and an investment made by Yahoo in Alibaba, the Chinese e-commerce company, reaped handsome profits for the company. Alibaba has gone public now and it had earlier overshadowed Yahoo's core business, including its... read more


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